Different countries have different definitions of natural colors. Natural colors refer to organic coloring substances obtained from natural resources through physical or biological methods, mainly derived from plants, animal tissues, and microbial metabolites.

Based on the color effects of each synthetic colors, we have launched corresponding alternative solutions to help the market better complete the transitional stage of natural colors replacing synthetic colors.

At April 22, 2025, the U.S. Department of Health and Human Services and U.S. Food and Drug Administration (FDA) announced a series of new measures to phase out all petroleum-based synthetic dyes from the nation’s food supply—a significant milestone in the administration’s broader initiative to Make America Healthy Again.