The Color of the Year for 2024 is "Peach Fuzz" The Flavor of the Year for 2024 is "Peach +"

27-12-2023

The Color of the Year for 2024 is "Peach Fuzz" The Flavor of the Year for 2024 is "Peach +"

 

International authoritative color agency PANTONE has once again announced the Color of the Year for 2024, “Peach Fuzz” on December 7, 2023.

This is a comforting, warm peach shade, reflecting our desire for emotional nourishment and a return to simplicity.

 

Peach Fuzz

Source: Archdaily.com

 

DSM-Firmenich and Pantone established a sensory collaboration, and have announced the resulting flavor for the Year for 2024, "Peach +".

Therefore, we got the result, the popular color of the year for 2024 is “Peach Fuzz”, and the flavor of the year for 2024 is “Peach+”


Peach +



  • The Color of the Year for 2024: Peach Fuzz

 

At a time of turmoil in many aspects of our lives, our need for nurturing, empathy, and compassion grows ever stronger as does our imaginings of a more peaceful future. We are reminded that a vital part of living a full life is having good health, stamina, and strength to enjoy it. That is a world which often emphasizes productivity and external achievements, it is critical we recognize the importance of fostering our inner selves. Pantone

2024

 Source: Archdaily.com


"The power of caring," as Laurie Pressman calls it, is familiar to us, and the soft peach is all around us all the time: it's a fluffy peach, juicy and sweet when you bite it. 

It is romantic that the sunset dyes the horizon into the orange-pink sky in the sunset time.

It is the petals of a rose flower, rich and layered, emitting the fragrance of a flower, nurturing the heart.


Peach Fuzz


These figurative things, abstract emotions, and energy, together explain the current meaning of 2024’s Peach Fuzz, both vitality and gentle, fluffy and bright, has a strong nurturing power, and continues to ease the epidemic era and post-epidemic era left in people's hearts.

 

Peach +




  • Connection: The natural color of Peach Fuzz


  • The color effect of applying candy


2024

Beet Red Powder

Peach Fuzz

Lycopene

Peach +

Paprika Red

2024

Peach Fuzz

Carmine




  • Flavor of the Year for 2024: “Peach +”

 

Now in its 12th year, the announcement of the Flavor of the Year is an eagerly anticipated event, said Maurizio Clementi, EVP for Taste, Taste, Texture & Health at DSM-Firmenich.  "Peach +" was inspired by Pantone 13-1023 Peach Fuzz, the 2024 Color of the Year from Pantone, which was previously chosen by Pantone as its color of the Year for 2024. This year marks the third year of the sensory collaboration between DSM-Firmenich and Pantone. This year's flavor is different from the past, especially introducing the concept of "+" to highlight the infinite possibilities of peaches.

 

  • Why choose peach?

 

Peach originated in China and is one of the oldest cultivated fruits in the world with a history of more than 4,000 years. China is the world’s leading producer in peach production and export, with more than 400 varieties grown.

 

According to the study, which measured consumers' emotions related to ingredients, Peach has been an evergreen fruit flavor in many categories for decades with a steady share of presence in innovations in most regions. Today, peach is growing in popularity in some regions and categories as the primary tonality and in combination with others.

 

Peach +




Peach flavor has a high level of consumer recognition, and CBNData's 2021 Beverage Consumption Trends Insight shows that peach/white peach is selected as a "popular flavor."

 

In the same year, Chi Forest released the "2021 Chi Forest Sparkling Water Consumption Insight Report", which shows that from the perspective of taste choice, from 2019 to 2021, white peach flavor is the preferred flavor for consumers when buying sparkling water. Every 7 bottles of Chi Forest sparkling water sold has a bottle of white peach flavor.


2024

 



Peaches have been an evergreen fruit flavor in many categories for decades, with a steady share of presence in innovation in most regions. The most common growth areas for each new product development are carbonated soft drinks, nectars, candies, ready-to-drink teas, teas, flavored alcoholic drinks, yogurt, fruit preparations, dairy drinks, peach juices, and fruit preserves.

 

Other areas showing growth prospects include functional drinks and powdered soft drinks. In addition, peaches can also be combined with other fruits, such as passion fruit plus peach, mango plus peach, peach plus tea, and apricot plus peach.


 

Peach Fuzz

Peach +

2024

Peach Fuzz


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